impact-mcp

@shashwatgtm/impact-mcp

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0 Stars 3 次浏览 shashwatgtm 更新于 2026-08-23

Hypothesis-Driven B2B Positioning Engine - 8 strategic positioning tools

交流协作工具

MCP 服务配置

复制以下 JSON 到 OPClaw 或其他 MCP 客户端的配置文件中即可使用

{
  "mcpServers": {
    "@shashwatgtmalpha/impact-mcp": {
      "args": [
        "@shashwatgtmalpha/impact-mcp@2.0.0"
      ],
      "command": "npx"
    }
  }
}

可用工具（5 个）

该服务在 MCP 协议中暴露的工具，AI 可按需调用

tavily_search 14 个参数需填 1 项 Search the web for current information on any topic. Use for news, facts, or data beyond your knowledge cutoff. Returns snippets and source URLs.

Search the web for current information on any topic. Use for news, facts, or data beyond your knowledge cutoff. Returns snippets and source URLs.

必填参数：query

tavily_extract 6 个参数需填 1 项 Extract content from URLs. Returns raw page content in markdown or text format.

Extract content from URLs. Returns raw page content in markdown or text format.

必填参数：urls

tavily_crawl 11 个参数需填 1 项 Crawl a website starting from a URL. Extracts content from pages with configurable depth and breadth.

Crawl a website starting from a URL. Extracts content from pages with configurable depth and breadth.

必填参数：url

tavily_map 8 个参数需填 1 项 Map a website's structure. Returns a list of URLs found starting from the base URL.

Map a website's structure. Returns a list of URLs found starting from the base URL.

必填参数：url

tavily_research 2 个参数需填 1 项 Perform comprehensive research on a given topic or question. Use this tool when you need to gather information from multiple sources to answer a question or complete a task. Returns a detailed response based on the research findings.

Perform comprehensive research on a given topic or question. Use this tool when you need to gather information from multiple sources to answer a question or complete a task. Returns a detailed response based on the research findings.

必填参数：input

服务介绍

IMPACT MCP v2.0.0

Hypothesis-Driven B2B Positioning Engine - 8 tools implementing the IMPACT framework for strategic positioning and go-to-market messaging.

# 🚀 Quick Start

#  Run directly with npx
npx -y @shashwatgtmalpha/impact-mcp

# # Claude Desktop Configuration

Add to your claude_desktop_config.json:

{
  "mcpServers": {
    "impact-mcp": {
      "command": "npx",
      "args": ["-y", "@shashwatgtmalpha/impact-mcp"]
    }
  }
}

# 🎯 The IMPACT Framework

IMPACT is a hypothesis-driven positioning methodology for B2B companies:

# 🛠️ Tools Overview

# 👤 Who Is This For?

# # Primary Users

# # Job-to-Tool Mapping

# # Recommended Agent Skills

This MCP is included in these user-focused Agent bundles:

# 📖 Tool Details

# # 1. IMPACT Get Framework (`impact_get_framework`)

Get the complete IMPACT methodology reference.

Inputs: None required

Output: Full 6-phase framework documentation with examples and best practices.

# # 2. IMPACT Identify Champions (`impact_identify_champions`)

Generate champion persona hypothesis from product/problem context.

Output: Champion profiles with titles, pain points, success metrics, and buying triggers.

# # 3. IMPACT Map Alternatives (`impact_map_alternatives`)

Analyze competitive landscape and identify whitespace.

Output: Competitive matrix, status quo analysis, whitespace opportunities.

# # 4. IMPACT Pinpoint Value (`impact_pinpoint_value`)

Develop value proposition with "Only Statement" generator.

Output: Only Statement, value hierarchy, proof point framework.

# # 5. IMPACT Anchor Market (`impact_anchor_market`)

Select beachhead market with TAM/SAM/SOM analysis.

Output: Beachhead recommendation, market sizing, expansion roadmap.

# # 6. IMPACT Craft Message (`impact_craft_message`)

Create positioning statement and message hierarchy.

Output: Positioning statement, tagline options, message pillars, elevator pitch.

# # 7. IMPACT Translate Execution (`impact_translate_execution`)

Adapt positioning for specific channels.

Output: Channel-optimized messaging with format-specific guidelines.

# # 8. IMPACT Full Audit (`impact_full_audit`)

Comprehensive positioning assessment with scoring.

Output: Phase-by-phase scoring, gap analysis, prioritized recommendations, action plan.

# 📚 About the IMPACT Framework

The IMPACT framework was developed by Shashwat Ghosh based on 24+ years of B2B marketing experience. It addresses the common failure mode of B2B positioning: starting with features instead of market hypotheses.

Key Principles:

Hypothesis-driven: Test assumptions before committing
Outside-in: Start with customer, not product
Iterative: Refine based on market feedback
Execution-focused: Bridge strategy to implementation

# 👨💻 Author

Shashwat Ghosh - Founder, Helix GTM Consulting

# 📄 License

MIT License - see LICENSE for details.

Part of the GTM Helix MCP Suite - AI-powered B2B go-to-market tools

查看源码项目主页

MCP 服务配置

可用工具 （5 个）

服务介绍

IMPACT MCP v2.0.0

# 🚀 Quick Start

# # Claude Desktop Configuration

# 🎯 The IMPACT Framework

# 🛠️ Tools Overview

# 👤 Who Is This For?

# # Primary Users

# # Job-to-Tool Mapping

# # Recommended Agent Skills

# 📖 Tool Details

# # 1. IMPACT Get Framework (impact_get_framework)

# # 2. IMPACT Identify Champions (impact_identify_champions)

# # 3. IMPACT Map Alternatives (impact_map_alternatives)

# # 4. IMPACT Pinpoint Value (impact_pinpoint_value)

# # 5. IMPACT Anchor Market (impact_anchor_market)

# # 6. IMPACT Craft Message (impact_craft_message)

# # 7. IMPACT Translate Execution (impact_translate_execution)

# # 8. IMPACT Full Audit (impact_full_audit)

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